Updated: 23rd October 2018
At Morphy Richards we believe that your personal data is very important and we are committed to protecting and respecting your privacy.
Please read this policy carefully as it lays out the ways we process your personal data and how we will treat it.
We are committed to being transparent about how we collect your data, how we use it and your rights.
This policy will set out:
We may collect and process personal data about you in the following circumstances:
We may also collect data in the following ways:
We may use your personal data for our legitimate interests in order to:
We will collect details such as listed below when you order goods or services from us either via our Site or on the telephone. We will use this information to process your order and comply with our contractual obligations.
In order to perform our contact with you, we may also need to share personal data with third parties such as payment providers and postal service organisations to assist in the delivery of goods or services you have ordered;
We may also advertise your feedback on our website and marketing materials (subject to obtaining your prior consent where necessary);
We will retain your information as long as we require this to provide you with the goods or services ordered from us and for a period of Six years from the end of the financial year in which the transaction was made
We will retain your product registration information for 5 years after the expiration of the guarantee date of your last registered product.
Where you have subscribed to receive marketing correspondence from us we will keep your personal data for the period of time described in the Marketing section below.
Customer Service Contacts
We will collect details such as listed below when you contact our Customer Services from us either via telephone, email or letter. We will use this information to deal with your request and comply with our guarantee obligations.
We will retain emails and letters for a period of 3 years.
Please see the monitoring and recording section for information on how long we will retain recordings of telephone calls.
Any claims e.g. reports and insurance claims will be kept for 3 years from the date the case is closed unless a payment has been made in which case records will be kept by our Finance department for 6 years (VAT purposes).
Home Trial Panel
We maintain a list of home trial panel members who test our products on a regular basis. The data held on this panel is:
Data will be retained for the duration of the time panel members wish to participate. Home Trail members can exercise your right to withdraw your consent to the above at any time.
Business to business Contacts
We will hold contact details for our business to business customers. These details include:
We will keep the personal data for 6 years further to the end of the contract
We will collect details such as the data listed below in order to contact you about goods or services ordered with you, to place further orders and to pay you for the goods and/or services supplied. We will keep the personal data for 6 years further to being provided with the goods/services or for the duration of the warranty or licence period.
Where we need to collect personal data by law, or under the terms of a contract we have with you and you fail to provide the data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example to provide you with our goods or services). In this case, we may have to cancel a product or service you have with us but we will notify you if this is the case at the time.
In addition to the uses described in sections above, where you indicate you would like to receive marketing correspondence from us, subscribe to our mailing lists or newsletters, enter into any of our competitions or provide us with your details at networking events we may use your personal data for our legitimate interests in order to provide you with details about our products which we think may be of interest. We may occasionally send you surveys relating to the product you own.
You have the right to opt-out of receiving the information detailed in the section above at any time. To opt-out of receiving such information you can:
Where you have subscribed to receive marketing correspondence from us we will keep personal data for 5 years after the expiration of the guarantee date of your last registered product.
We do not share with or sell your email address to 3rd parties.
Bazaarvoice (our review collecting partners) will collect data for use in interest-based advertising and personalisation
We also use a company called VE Global to serve adverts online based on items you have viewed on our website. This is done by dropping a cookie onto your computer
The data VE Global may collect from you is
You can opt out or both Bazaarvoice and VE Global advertising but going to https://youradchoices.com/
We may monitor and record communications with you (such as telephone communications and emails) for the purpose of quality assurance and training. As of the 1st May 2018 we will retain these recordings for 2 years. We also have CCTV cameras installed in our premises for the purpose of crime prevention and for health and safety reasons. We retain such information for 30 days, however if an incident occurs the footage will be kept for 3 years from the date of the incident.
We use automated processing of personal data to provide you with the relevant information via email marketing. We utilise the product or spare or accessory sales and registration data. We will also anonymise this information for reporting purposes.
We will only use your personal data where the law allows us to. Most commonly, we will use your personal data in the following circumstances:
In addition to the third parties mentioned above, we may disclose your information to third parties for our following legitimate interests as follows:
We may disclose personal data to the police, regulatory bodies, legal advisors or similar third parties where we are under a legal duty to disclose or share personal data in order to comply with any legal obligation, or in order to enforce or apply our website terms and conditions and other agreements; or to protect our rights, property, or safety of our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.
We will not sell or distribute personal data to other organisations without your approval.
Where we have given you (or where you have chosen) a password which enables you to access certain parts of our Site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.
Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your information transmitted to our Site; any transmission is at your own risk.
Information you provide to us is shared on our secure servers. We have implemented appropriate physical, technical and organisational measures designed to secure your information against accidental loss and unauthorised access, use, alteration or disclosure. In addition, we limit access to personal data to those employees, agents, contractors and other third parties that have a legitimate business need for such access.
It is important that the personal data we hold about you is accurate and current. Please keep us informed if the personal data we hold about you changes.
Data protection legislation gives you the right to object to the processing of your personal data in certain circumstances or withdraw your consent to the processing of your personal data where this has been provided. You also have the right to access information held about you and for this to be provided in an intelligible form. If you would like a copy of some or all of your personal information, please complete this form or send an email to email@example.com. In certain circumstances we reserve the right to charge a reasonable fee to comply with your request.
You can also ask us to undertake the following:
We may request specific information from you to help us confirm your identity and your right to access, and to provide you with the personal data that we hold about you or make your requested changes. Data protection legislation may allow or require us to refuse to provide you with access to some or all the personal data that we hold about you or to comply with any requests made in accordance with your rights referred to above. If we cannot provide you with access to your personal data, or process any other request we receive, we will inform you of the reasons why, subject to any legal or regulatory restrictions.
Where you have provided your consent to the collection, processing and transfer of your personal data, you have the legal right to withdraw your consent under certain circumstances. To withdraw your consent Please complete this form or email us on firstname.lastname@example.org with any requests relating to the above specifying that you want to withdraw consent.
If you have any questions, comments or requests regarding this policy or how we use your personal data please complete this form or email us on email@example.com specifying the nature of your request. This is in addition to your right to contact the Information Commissioners Office if you are unsatisfied with our response to any issues you raise at https://ico.org.uk/global/contact-us/